Straight Up Bookkeeping is a small no nonsense bookkeeping company. They had a small budget, and clearly defined needs. Only taking on clients for bookkeeping services, this company needed a clean legible logo, for presentations, and b2b marketing.

The first priority for this business was to create a logo for paperwork, documentation, and establishing themselves to new clients.  

The company’s secondary item was business cards. Seeing the company would rely heavily on in person marketing without a website. We made sure to include all the provided services and contact info as encompassing content for the card.

After providing the client the needed materials, I created a branding hot sheet for fallback if the client came back for additional requests.